Aros Kapital. The modern finance company.

— Aros Kapital is a Swedish finance company, offering modern and solid finance services to small and medium enterprises. Their approach and dynamism has received a lot of attention and is much appreciated by its clients. Cetrez was appointed collaboration partner in 2008 to redesign the essence of Aros Kapital. We are responsible for developing their corporate identity and strengthening their visual identity, both digitally and in traditional print.

The first phase involved a total redesign of the company website, marketing material, graphic profile and more. A comprehensive new company presentation was created in print and digital form, as a more aggressive and direct way of attracting new clients. The result was much appreciated by new clients, as the company brand and visual identity were clearly communicated.

Strategic Marketing
Brand Development
Visual Identity

Creative Direction
Graphic Design

Information Architecture
Quality Assurance